Cole Sprouse/ Instagram

In a world where fans are pulling out their phones faster than they can think, Cole Sprouse has taken a very different approach to the " secret selfies " that are taken without his knowledge. The "Riverdale" actor has turned the whole situation into an ironic and creative "game" via his Instagram @camera_duels.

The concept is simple, instead of getting angry or ignoring those who try to secretly take his photos, Cole takes them first and posts them on his special account. In short, a "camera duel" on the next level.

In his profile bio, he writes ironically:

"This Instagram is dedicated to all those who secretly take pictures of me and how I take their picture first. May the fastest camera win."

Sprouse started this "project" at the height of his fame, but its roots come from his long-standing passion for photography. Although he doesn't update it often, @camera_duels has become a "cult" account, which followers adore not only for its biting humor, but also for its deeper message: being famous doesn't mean staying silent.

Each photo is a satirical mini-commentary on fame, privacy, and the modern-day obsession with capturing a “celeb moment.” And Cole? He simply flips the script, with more subtlety and more sarcasm.

The first "Duel" dates back to 2012, but recently his page has been gaining millions of followers, thanks to the buzz he created from the pages that shared the news. Simply brilliant!